Managing large datasets is one of the defining challenges for SaaS companies operating on AWS. As the Co-Founder / CEO of a Stratus10 and Kalos, we are all-in on AWS and have experienced firsthand the trials of balancing scalability with cost efficiency. Over the years, I’ve learned that while AWS provides unparalleled tools for growth, missteps in managing services like S3, Athena, and Glue can lead to ballooning costs.
This article distills the best practices we’ve adopted for cost optimization while scaling our operations. I hope these strategies can also help you maintain control over your cloud budget while meeting the demands of your customers.
Start with a Deep Dive into Your Cost Drivers
Before diving into solutions, it’s essential to explain some of the challenges we’ve faced. AWS costs often originate from three main areas:
Storage: Services like S3 offer cost-effective scalability, but poor data management—such as storing millions of tiny files—can inflate your bills.
Compute: Inefficient query structures, such as in Athena, can significantly drive up expenses.
Data Movement: Streaming raw, unoptimized data can lead to excessive operational costs, especially when working with real-time analytics.
Take the time to assess these areas and identify where inefficiencies lie. We’ve found that focusing on how and where data is processed, stored, and queried yields the greatest returns.
Optimize Storage Costs: Make S3 Work Smarter, Not Harder
One of the most common pitfalls with S3 is the creation of millions of small files through continuous data streaming. This not only inflates storage costs but also increases retrieval expenses during queries.
Our Strategy: Consolidate Before Storing
For example, we implemented a waiting period in Amazon Kinesis to batch data before it’s written to S3. This reduced file counts by over 90%, significantly cutting our S3 GET costs.
Another best practice is using lifecycle policies to move less-accessed data to cheaper storage classes like S3 Glacier. This simple adjustment helps manage costs without sacrificing accessibility.
Athena Queries: Pay for Results, Not Inefficiencies
Athena is a fantastic tool for querying datasets, but its cost can spiral if queries scan large amounts of unoptimized data.
Our Optimization: Partitioning and Format Conversion
We transitioned our datasets to a columnar storage format like Parquet, partitioned by key fields such as client IDs or timestamps. This approach reduced the data scanned by Athena queries by 70%, resulting in faster performance and significant cost savings.
Athena's cost-based optimizer (CBO), which leverages metadata from Glue Data Catalog, is another game-changer. By maintaining accurate statistics in Glue, you can improve query performance and reduce costs further.
Glue ETL: Preprocess Data to Minimize Query Costs
AWS Glue offers powerful ETL capabilities, but ingesting raw data without preprocessing is a recipe for inefficiency. Instead, use Glue to clean and transform data before storing it in S3.
Our Approach: From Raw to Ready
We use Glue to convert data formats from JSON or CSV into Parquet, which is both compact and query-friendly. This preprocessing step has consistently reduced storage costs and improved query speeds. Additionally, customizing Glue jobs to update partitions manually has helped us mitigate excessive crawler costs.
Scaling Beyond S3 and Athena: Is Redshift the Right Move?
As datasets grow in size and complexity, even optimized S3 and Athena setups may not suffice. This is where Amazon Redshift enters the picture for us. Redshift’s Massively Parallel Processing (MPP) architecture is designed for large-scale analytics workloads, offering improved performance for complex queries and data warehousing.
When to Consider Redshift
Increased Data Volume: If your datasets exceed the practical limits of S3/Athena efficiency.
Complex Queries: For low-latency and high-performance analytics, Redshift often outperforms Athena.
Integrated Workflows: Redshift’s zero-ETL integrations with Aurora and DynamoDB simplify complex data synchronization.
By transitioning some workloads to Redshift, you can unlock faster analytics and better scalability while maintaining predictable costs.
Proactive Cost Management: A CEO’s Imperative
Cost optimization isn’t a one-and-done exercise; it requires ongoing vigilance. We regularly audit our AWS usage to uncover inefficiencies, and then adopt automation tools that provide actionable recommendations. For instance, our team leverages our own AI-powered cost and security monitoring tool to identify optimization opportunities.
Key Takeaways for Managing Large Datasets on AWS
Consolidate streaming data: Reduce file fragmentation in S3 to lower storage and retrieval costs.
Partition and format data: Use formats like Parquet and partition datasets to minimize Athena scan costs.
Leverage Glue for preprocessing: Transform raw data into query-efficient formats to reduce downstream expenses.
Know when to pivot: Transition to Redshift or other services as your data requirements grow.
Monitor continuously: Use tools and audits to stay ahead of inefficiencies.
Scaling on AWS is both an opportunity and a challenge. Implementing these best practices has helped us achieve the financial efficiency needed to fuel sustainable growth. Remember: cost optimization isn’t about cutting corners; it’s about aligning resources with your strategic objectives.
Want tailored insights into your AWS cost optimization? Try Kalos by Stratus10 to uncover savings and unlock efficiencies in your cloud infrastructure.